THE LEZYNE STORY
Lezyne was founded on March 1st, 2007, by industry icon Micki Kozuschek and other industry partners. A former professional triathlete, Kozuschek is native to Germany. In the prime of his athletic career, Kozuschek began Maxcycles and brought affordable, high-quality bicycles and clothing to the German market. Shortly after moving to the USA, Kozuschek founded Truvativ, which grew to become a leading manufacturer of OEM and aftermarket cycling components. In 2004, Kozuschek sold Truvativ to SRAM and began a two-year break from the cycling industry to focus on building his dream home and spending time with his family. Then in 2007, Kozuschek reentered the cycling industry with Lezyne – Engineered Design.
At a time when inexpensive, plastic, catalog-copied accessories that didn’t work were the standard, Lezyne’s goal was to engineer and produce premium quality accessories that meet the same high standards as high-end bicycle components. In a word, Lezyne’s goal was Engineered Design. Three years later, the goal remains the same and Lezyne is now a cycling accessories industry leader with award winning products world-wide. Innovative products like the CNC Floor Drive with its secure Flip-Thread Chuck connection, the Carbon Road Drive 2 with light-weight Full Carbon Technology, and multi tools using Center-Pivot bit design set Lezyne apart and ahead of the competition.
In addition, Lezyne proudly sponsors top-level athletes including Specialized-lululemon, Cedric Gracia, Danny Macaskill, Remy Absalon, and many more. Ultimately, Lezyne is a combination of a love for cycling and a passion for design – exquisitely designed, intelligently engineered, and functionally complete.